BY ROY ALBERT ANDRADE, K1LLER, Inc.
UNIVERSAL CITY, CALIFORNIA - Feld Entertainment Inc., the world's largest producer of touring family spectaculars, and Universal Brand Development are working together on a project called Jurassic World, a live-touring arena show featuring life-size dinosaurs, and performer-operated characters. The show is scheduled for the Fall of 2019, beginning with the United States, and will continue globally. Feld Entertainment of Palmetto, Florida will construct and rehearse the live Jurassic World experience at their studios, which consists of more than 580,000 square feet.
"Fans around the world continue to tell us they want more ways to experience Jurassic World, and the thrilling action and larger-than-life experience of this live arena tour gives them the opportunity to engage in an all new and exciting way," said Vince Klaseus, President, Universal Brand Development. "Feld Entertainment is best-in-class at creating spectacular live experiences, and this show is able to meet the high expectations of fans worldwide who are craving more interaction with Jurassic World dinosaurs."
"The live Jurassic World arena experience will create new ways for fans to engage with one of the world's most popular franchises," said Kenneth Feld, Chairman and CEO of Feld Entertainment. "Feld Entertainment has the expertise and experience to bring this iconic franchise to life through an innovative format in an immersive arena setting coupled with a unique narrative that includes iconic locations and fan favorite dinosaurs – creating edge-of-your-seat, live entertainment that is a mix between a stunt show and a 3-D thrill attraction."
Shawn W. Anderson